Rep Your Major Monday | DIY Degree in Digital Communications and Marketing

Rep Your Major Monday | Digital Communications and Marketing | Learn more about digital communications and marketing on gold&hearts
Every Monday, we’ll have people we know (blogger friends and real life friends) talk about their major to help other college students learn about areas of study and possible career paths. We want everyone in college or hoping to go to college to recognize that there’s more at your university than the major your parents want you to succeed in, but a major that you feel comfortable and happy with. We’re picking people who feel passionate about their major and want to show our readers that being miserable in a biology class and other pre-med requirements isn’t the way to live if you want to be learning about our government’s structure and law.
This week, our focus is on Michelle Anneliese, who is getting a DIY Degree in Digital Communication and Marketing at the Sacramento State University.
Michelle Anneliese is a writer, speaker, and online content creator for many different projects and places. She’s a feminist, mental health and self care advocate, and a geek who spends way too much time on YouTube. All of her work can be found at http://michelleanneliese.com.
Rep Your Major Monday | Digital Communications and Marketing | Learn more about digital communications and marketing on gold&hearts

What’s your major and potential career paths in that field?

My major is Digital Communications and Marketing, and it was originally geared towards becoming a social media manager and online marketer. My goal is to go full time into content creation (blogging, vlogging, podcasting, etc).

What made you choose your major?

So, I actually made it myself. Long story short, I was a Photography major at first, but then I started to realize that it was not quite for me, so I was stuck trying to figure out what was the best path for what I really wanted to do, which was using social media and the Internet to promote good causes, and I realized my school didn’t have anything for that already in place, and I did not want to transfer schools 2 years in. So I found what is called a Special Major, where I got to work with different departments to make a degree that best suit my career objectives. Et voila, my major was born.

What are common misconceptions about your major?

 For having a DIY Degree as I like to call it, everyone assumes they can do it when I tell them about it. And to be honest, they probably can’t. It takes quite a bit of focus and self-awareness to make your own major, you don’t have an advisor who can easily guide you through your program because you are the one who will know it the best, and there is A LOT of paperwork to be done, signatures to get, and potential headaches. Also, there was a GPA requirement I had to meet to be considered to pursue it.

With specifically the Digital Communications and Marketing idea itself, I am constantly told that I am going to have no issues getting a job. I really don’t know how accurate that statement is to be honest.

What made you confident that your major was right for you?

I spent an entire month making it and finding appropriate classes and meeting with advisors and deans to make it a reality. But when you actually have to write out your educational and career objectives, you are pretty confident you are headed in the right direction.

What advice do you have to people who want to study your major?

See if it is even a possibility, or necessary. If you are interested in Digital Communications or Marketing, see what your school already offers and see if it fulfills your needs. If you really want to make your own major, you definitely need to have objectives in mind already. Also, find the head person for doing the special major and meet with that person to clarify everything before getting started.

What’s your favorite major class that you’ve taken?

I’m going to do, one from each half of my program.

For Marketing, I took a Buyer Behavior class that took a very psychological approach to why we as consumers do certain buying behavior. I am also taking public relations class currently that is super interesting too.

For Communications, I’ve taken quite a few creation classes (ie photo, video, podcasting, etc.) and I really enjoy content creation and want to do it full time if I can, so I really enjoyed these classes.

 

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Rep Your Major Monday | Accounting

Rep Your Major Monday | Accounting Learn about a variety of majors with our new series! gold&hearts

I hope everyone had a great spring break! We are back with an awesome new series. The title is pretty self explanatory. Every Monday, we’ll have people we know (blogger friends and real life friends) talk about their major to help other college students learn about areas of study and possible career paths. We want everyone in college or hoping to go to college to recognize that there’s more at your university than the major your parents want you to succeed in, but a major that you feel comfortable and happy with. We’re picking people who feel passionate about their major and want to show our readers that being miserable in a biology class and other pre-med requirements isn’t the way to live if you want to be learning about our government’s structure and law. This week, our focus is on me, Shaguna, who studies Accounting at the University of Texas.

What made you choose your major?

Living in Texas, I applied to the University of Texas because basically everyone does. I got into the McCombs School of Business and decided on accounting. The integrated Master in Professional Accounting (iMPA) program at the University of Texas has been the best program for years. I loved the professors and professional that came back and spoke. Also, I’m on a tax track as opposed to an audit track.

What are common misconceptions about your major?

There’s this hilarious misconception that you have to be good at math to be successful in accounting. All the math I do is basic arithmetic or done on a calculator or Excel. In accounting, you never do any math that you couldn’t do in third/fourth grade. Also, I promise accountants aren’t lame.

What’s your favorite major class that you’ve taken?

I’m currently taking a tax class which is so interesting. That’s probably the lamest thing I’ve ever said. It truly shows you the thinking behind businesses and everything I learn is 100% applicable in every day life. My professor is really attentive and energetic in the mornings, and it makes my day.

What made you confident that your major was right for you?

Meeting professionals working in tax honestly got me super hyped about working in accounting. The people I met were so cool, and I could see myself hanging out with them on a normal basis. I recommend meeting professionals in your field to really learn about what you want to do because they will be the people you’re working with for the rest of your life.

What advice do you have to people who want to study your major?

Nobody grows up saying “I want to be an accountant!!!” and that’s perfectly alright. Accounting isn’t sitting in a cubicle working alone on a bunch of spreadsheets. Most of what you do is problem solving; if that interests you, then accounting is perfect for you! Also, with accounting, you can work in whatever industry you want! I have friends that go and work for retail, entertainment, and professional services. Also, accounting gives you a lot of autonomy to start your own professional services company in the future.

What’s your major? Want to be featured in a future Rep Your Major Monday? Contact us with any of the media in the sidebar!

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February Favorites + March Goals

February Favorites and March Goals -- gold&hearts
Favorites

I know everyone says this every month, but I can’t believe February went by so quickly. I was out of town a lot this month, which helped this month fly by. February was a pretty rough month for me, but I’m hoping to get back into my routine! I’ve been studying a lot this month as well, so I really need to get back into an exercise schedule.
Because I’ve been studying so much, I’ve been walking to and from campus more than usual. To keep me entertained, I’ve been listening to some awesome podcasts! Before I get into these favorites, we aren’t going to talk about Serial because I have waaaay too many feelings about season 2. Anyway, I’ve been loving Filler, a creative industries podcast. The hosts, Harry Hitchens and Matt Shore, have really cool creatives from London come in and talk about their inspiring work. As an accounting major, most of my work is very dry, and this helps inspire me. February is the month of ~love~. Very appropriately, I’ve been listening to Modern Love. Modern Love has celebrities reading stories from New York Times’ modern love column. Afterwards, they discuss the experience with the author. It’s makes you feel warm and fuzzy on the inside. These stories aren’t meet-cutes and are quite heart-wrenching.
Kaylee’s been loving the My New Roots app. It’s currently one of the free app downloads on the Starbucks app, and it has healthy, delicious, vegetarian recipes. (She’s a vegetarian.) The app has amazing photographs that makes even the healthiest food look delicious. Honestly, looking at the photos, you’d never know these recipes were healthy. As a carnivore, I like to use these meals as a base and add my meat of choice, usually chicken, to the recipes. It makes meal planning super easy.
I’ve also been into emergency services TV shows, which is a really weird niche. If you’re into Brooklyn Nine Nine, you’d love Sirens! It’s a comedy show about a group of EMTs from Chicago. I also started watching the Mysteries of Laura, which is Debra Messing’s new show about detectives. It’s not as funny as Brooklyn Nine Nine, but I love it! Just a heads up, I like watching kinda dumb and mindless shows that I can watch while doing other things. It’s no Game of Thrones, but both of these are light and funny.

Goals

February Goals
  1. One post every 5 days
  2. Instagram at least once a week
  3. Pin all posts (continuing this because I want to use it more often)
  4. Make friends with people on Twitter
  5. Spend at least two hours a week reading blogs
What We Accomplished!
  1. We posted 3 times this month which is once more than last month!
  2. We were ON TOP of our Instagram game. We fell back in love with Instagram
  3. We continued pinning posts! Woohoo!
  4. Still lacking on making friends on Twitter, but I had a rough month.
  5. Need to work on reading blogs! I did read a few more travel blogs because of work!
March Goals
  1. Keep on working on a post every 5 days
  2. Instagram every other day
  3. Use Pinterest more actively
  4. Be active on influencer networks
  5. Celebrate our one year anniversary with a giveaway
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